Kristi Arellano of the Denver Post queried local ad execs about Crispin Porter’s imminent move to Boulderado.
Pasquale “Pocky” Marranzino, president and chief executive of the Denver ad agency Karsh+Hagan (a division of The Integer Group), said his firm uses the Colorado lifestyle as a recruitment tool.
“It’s succeeded in some cases and not in others,” he said.
Cathey Finlon, CEO of McClain Finlon Advertising in Denver, considers Crispin Porter+Bogusky one of the most prominent firms on the national advertising scene and believes its presence will help boost the local advertising industry’s prominence.
“Our advertising market has been one where it has great potential to grow into something,” she said. “Where industries come together in a cluster, all things rise.”