EVE Is Real. With A Museum To Prove It.

In an effort to promote and celebrate EVE, one of the longest-running MMOs (Massively Multiplayer Online Games) out there, the folks at game developer CCP and their agency Ayzenberg Group have created an online museum of sorts to showcase user-generated content at www.eveisreal.net.

According to the its creators, the site is a place where “players highlight their memorable in-game moments, and are encouraged to share their experiences through Facebook, Twitter and other social networks.  The campaign’s aim is to turn “EVE Online” players into “EVE-angelists,” compelling new people to join the game.” Giveaways for users are also involved, including over $6 million in in-game currency plus a chance to win high-end PC hardware. A quick click through user contributions on the site reveals everything from screen grabs of ships and artwork to videos of entire battles. (One even has a KE$HA soundtrack on it. I’ll assume that one isn’t Space Legal.)

The museum is set to remain up indefinitely to act as a repository of all things EVE.

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About Wade Sturdivant

Creative Director/Copywriter at The Richards Group, Wade spent his formative years in Chicago (DDB, Leo Burnett) and has worked on accounts as diverse as BMW, Firestone, Bud Light, McDonald’s, Kellogg’s and the U.S. Army.