Enough Ketchup To Feed An Army

art.ketchup.ap.jpg
According to CNN, citizens in Collinsville, IL have partnered with the H.J. Heinz Co. to fill an 8-foot-tall, 4-foot-wide plastic pouch with 1,500 pounds of the condiment for a school fundraiser.
“That’s a lot of ketchup,” said Tracey Parsons, a Heinz spokeswoman.
The company donated 4,000 glass bottles of the condiment for people to buy for $1 and pour into the packet. Proceeds will go to the Collinsville Christian Academy, which was damaged by a fire this week.
The feat is being submitted to Guinness World Records.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.