Dude, Your Pause Button’s Stuck

Marina del Rey’s Ignited Minds have introduced a new public service announcement for Fox and the Kaiser Family Foundation.
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The spot contends that the chaos of modern life, wherein teens have to make tough decisions, might be better managed by the mere act of pausing to consider.
“It only takes a minute to change your life” is the line that anchors the campaign. There’s also a web site for the campaign with information and links relating to everyday issues teens and young adults face.

About David Burn

Fired up to write it down. Co-founder and editor of AdPulp. Chief storyteller at Bonehook, a guide service and bait shop for brands.