Driving A Passat Will Make You Happy, Even If The Rest Of Your World Is Falling To Pieces

Few industries need positive thinking as much as the auto makers of the world, so I can see why this spot got approved and produced.

Agency: DDB, London
Director: Noam Murro of Biscuit Filmworks

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.

Comments

  1. kokomjolk says:

    Funny ad, but the thing with buying a car (as my wife and I are figuring out) once the initial happiness wears off, you’re still stuck with a $350 a month car payment. Or two tickets to Buenos Aires every 6 months.
    Sorry to be a cynic, I should act like it’s Friday.