Don’t Mess With Californication

Microsoft has its take on the “I’m a Mac” ads, and so does Vote No on Prop 8.

[via Mickipedia]

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.


  1. It’s interesting to see that the “I’m a X” ads have become such a meme. I guess it’s because it’s easy for people to relate to a personification of a company/issue, and then that company/issue can speak directly to the intended audience through that personification. The fact that they’re cheap to make and can be quickly rolled out to catch the current wave of popularity has probably also got something to do with it. 😉