Do You Want Endless Gold Treasures Pouring From Your Pants? Smell Better Than Yourself

Wieden+Kennedy strikes again.

This new spot for Old Spice borrows some attitude from Man on a Horse, even while holding its own as another perfectly written and executed commercial.

The fact the sea captain never stops punching the sea monster is the kind of detail that helps deliver more charm per second than is typically seen on TV.

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About David Burn

Native Nebraskan in the Pacific Northwest. Chief Storyteller at Bonehook, a guide service and bait shop for brands. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.