Denny’s Serves Up Super Bowl Appetizer


The version of the commercial that will air on Sunday is part of the next evolution of Denny’s “Real Breakfast” campaign that takes a shot at competitor’s “candy breakfasts.”
BTW, Denny’s serves 12,500,000 very real Grand Slam breakfasts every year. The meal was introduced in 1977.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.