Dark Times for Bright Characters

“Elmore Leonard and Carl Hiassen should be proud, there’s finally a writer to carry on their tradition.” – James Frey
Michael Craven, an ACD at Crispin working on the Microsoft account has a new book out. It’s called Body Copy, cleverly enough.
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According to Adweek, the novel tells the tale of a former pro surfer turned private investigator who investigates the murder of the famous creative director at Gale/Parker, a fictitious Los Angeles agency known for its award-winning work. One chief suspect is an envious, not-so-celebrated local competitor.
“Ad agencies provide a good canvass for a murder mystery,” says Craven. “There are a lot of smart people, attractive people, people who are semi-famous and creative people who don’t necessarily make decisions in a rational way — and then of course there is jealousy and ego sometimes. There are some nice ingredients for a crime story.”
On a related note, I’m also writing a crime story set in an ad agency. It’s called “Toxic Toxic & Toxic” and I’m writing it on Twitter. Craven says he wants his characters and the setting to “feel authentic.” My own story is a dark comic.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.