Crazy Rocker Cats Sell Oven-Toasted Subs – LOL

August 27, 2010 By David Burn 2 Comments

I adore this lead from Brandfreak writer, T.L. Stanley: “A word of warning: If you’re on an acid trip right now, or think of taking a tab, don’t watch these ads.”

The new Quiznos ad comes from WongDoody, an agency known for its excellent work. But this time they haven’t won the critics over. Tim Nudd of Adfreak says, “Quiznos is under the mistaken impression that people actually like its new commercials.”
What Stanley and Nudd fail to point is the rather obvious connection to LOL Cats, “the number one place to find all of your funny cat macros, cheezburger and all round lolcats in one place on the web.” As hard as it is to understand, people really seem to like cats. A lot. But will all this cat love translate into sales of more subs at Quiznos? Time will tell.

Filed Under: Creative Review

About David Burn

I wrote my first ad for a local political candidate when I was 17. She went on to win her race, and I felt the power of persuasive copy for the first time. Starting in Portland in 1995, I worked my way across the country as a copywriter and eventually became a content director making media products for big packaged goods brands. I returned to Oregon in 2008, and now I focus on building brands for companies that matter, including this one.

http://poptent.net Mark Schoneveld

Actually – this spot was created not by their agency but by a couple of creators on the Poptent network! We absolutely love this work.
See more here: http://www.poptent.net/blog/2010/08/10/quiznos-buys-two-poptent-made-commercials/
http://www.adpulp.com/ David Burn

Thanks for the correction, Mark. Here’s a direct link to the consumer-generated spot on your site: http://www.poptent.net/media/25332
Of course, WongDoody, as the agency is still running this contest and providing the materials for “consumers” to make their “twist on a theme” spots.