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Crafty Cut Outs Introduce The Real People Behind The Juice

July 1, 2010 By Leave a Comment

Here’s some new work from Cole & Weber United for Tree Top Apple Juice.
Jeannette.jpg
FarmerJohn.jpg
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Consisting of digital, social media and print elements, the campaign brings to life real stories of Tree Top farmers and employees, illustrated through the vivid hand-cut paper art of Jayme McGowan.

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About David Burn

I wrote my first ad for a local political candidate when I was 17 (she went on to win her race, and I felt the power of persuasive copy for the first time). Today, I live near Portland, Oregon and spend my days building brands for companies that matter.