Crafty Cut Outs Introduce The Real People Behind The Juice

Here’s some new work from Cole & Weber United for Tree Top Apple Juice.
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Consisting of digital, social media and print elements, the campaign brings to life real stories of Tree Top farmers and employees, illustrated through the vivid hand-cut paper art of Jayme McGowan.

About David Burn

Fired up to write it down. Co-founder and editor of AdPulp. Chief storyteller at Bonehook, a guide service and bait shop for brands.