Couple A Thumbs And An Expensive Phone Delivers A Pizza


According to Mobile Marketer, Pizza Hut’s iPhone three-month old iPhone app has already netted more than $1 million in sales.
“We are extremely excited here about the explosive growth we’ve seen, $1 million in sales is pretty substantial for an iPhone app,” said Bernard Acoca, senior director of digital marketing at Pizza Hut, Dallas, TX.
Mashable point out that “it probably doesn’t hurt” that customers get 20% off on orders made using the app.

About David Burn

I wrote my first ad for a local political candidate when I was 17 (she went on to win her race, and I felt the power of persuasive copy for the first time). Today, I live near Portland, Oregon and spend my days building brands for companies that matter.