Contractual Obligations Swapped Online

Cell Trade USA is the world’s first online community that gets dissatisfied cell phone customers out of their service contract.
According to Smart Money:

Many folks don’t realize that they can drop their cell phone contract without paying a termination fee, which typically runs as much as $150 to $200 per line. All they have to do is find someone willing to take the contract over for its remaining term.
Cell Trade USA is free for buyers, who can search ads posted by sellers based on criteria such as cellular company, contract length, monthly price or type of phone offered. The $19.99 fee that sellers pay is due only after they start receiving emails from interested buyers and in the case they want to access the sender’s contact information.
Since it launched a year ago, about 75,000 users a month have visited the site, which typically sports at least 1,000 active “for sale” ads.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.