Conspiracy Theory Informs Ad Campaign

James W. Walter, an eccentric millionaire from Santa Barbara, Calif., who over the years has financed programs promoting voter registration in low-income neighborhoods and prison reform, has recently taken a growing interest in the investigation of the Sept. 11 attacks. In fact, Walter is so interested he opened his wallet to the tune of $3 million in order to finance a national ad campaign pressing for the reopening of the investigation by the independent Sept. 11 commission.
James_Walter.jpg
Speaking with a NY Tines reporter, Walter said, “It just isn’t possible that 19 screw-ups with box cutters pulled this whole thing off.”

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.