I gotta admit, I don’t think about Sears much. Haven’t bought anything there in years and yes, I’ll always remember it as the place where my grandfather would park the car when he took us to the mall.
But Sears is still alive. Sort of.
You can see more of Sears’ Sears’ pursuit of the zombie shopper here, and befriend Zombie Shopper on Twitter.
I appreciate the whimsy, but I wonder if this’ll help resurrect Sears’ image in the eyes of younger consumers. It’s awfully hard to reincarnate a brand that’s been killed by changing demographics, shifting retail trends, and big box stores like Wal-Mart.
