Coke Zero Even Makes PowerPoint A Bit More Refreshing

This is a pretty fun look at the thinking behind Coke Zero’s sponsorship of March Madness. From Droga5:

I’m not sure exactly when or where else it appears other than SlideShare, but that’s enough to suspect it’ll get passed around the office by basketball lovers.

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About Dan Goldgeier

Blogging on AdPulp since 2005, Dan Goldgeier is a Seattle-based freelance copywriter with experience at advertising agencies across the U.S. He is a graduate of the Creative Circus ad school, and currently teaches at Seattle's School of Visual Concepts. In addition, he is a regular columnist for TalentZoo.com. Dan published the best of his TalentZoo.com columns in a book entitled View From The Cheap Seats: A Broader Look at Advertising, Marketing, Branding, Global Politics, Office Politics, Sexual Politics, and Getting Drunk During a Job Interview. Look for it on Amazon in paperback and e-book editions.