Clemson Fan’s Pass Is On The Money

November 13, 2005 By David Burn Leave a Comment

ABC News: Before Saturday, Chris Bostic was a $10-an-hour landscaper whose favorite football memories were running for touchdowns in Pee Wee football.
But after his perfect 25-yard spiral made it though the tiny hole in a promotional contest, the Army veteran has a new favorite memory and is South Carolina’s newest millionaire.

Bostic’s pass at the end of the first quarter of the Florida State-Clemson game won him the $1 million in the Bi-Lo Healthy Choice Pigskin Challenge.
The football clipped the bottom of the 20-inch hole, bouncing through as the crowd at Memorial Stadium went wild.
Bostic jumped up and hugged some of the contest sponsors, eventually taking his oversized million-dollar check and pumping it over his head as he ran to the sidelines.
Bostic, who played linebacker at Myrtle Beach High, was selected randomly from people who bought a Healthy Choice product at Bi-Lo during the contest period.

Filed Under: Promotions

About David Burn

I wrote my first ad for a local political candidate when I was 17. She went on to win her race, and I felt the power of persuasive copy for the first time. Starting in Portland in 1995, I worked my way across the country as a copywriter and eventually became a content director making media products for big packaged goods brands. I returned to Oregon in 2008, and now I focus on building brands for companies that matter, including this one.