Christopher Carfi Gets Real

Christopher Carfi has this to say about Real Networks: “How does a company that brutalizes customers, ruins desktops, forces actions, and bombards users with phony upgrade messages stay around?
I personally have given up, written off, and completely exorcised Real from my online existence. The only time within recent memory that I’ve interacted with them in any fashion was during the 2004 debates, where I signed up for the two week trial of their service in order to get full streaming video of the coverage. I too despise them for having intrusive, overweight, and altogether clumsy products and services. (Full disclosure: I watched the debate and then cancelled that same night.)”
Couldn’t have said it better myself. Way to throw down the gauntlet Mr. Carfi.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.