Chris Anderson’s 3Cs: Catalyze and Curate Conversations

Chris Anderson of Wired says, “The question I get most often is how I can work for a blockbuster company, Conde Nast, by day and celebrate the decline of the blockbuster by night. My physics-geek answer: it isn’t hypocrisy, it’s wave-particle duality!”
He goes on to explain how he uses his Long Tail strategy to run Wired.

About David Burn

Fired up to write it down. Co-founder and editor of AdPulp. Chief storyteller at Bonehook, a guide service and bait shop for brands.