Check In For A Free Baseball

Finally, a good reason to check in on Foursquare…

On the corner of Broadway and East 4th Street in Manhattan, site of the MLB Fan Cave, a custom-built vending machine dispenses official MLB baseballs when people check in to “THE FRANCHISE on SHOWTIME” via Foursquare.

A few lucky participants will receive autographed baseballs from the machine.

The out-of-home experience was created to promote The Franchise: A Season With the San Francisco Giants.

The new docu-series, presented by Showtime, follows the Giants day-by-day as they defend their 2010 World Series title in 2011.

For more information on the Showtime documentary, see The A.V. Club’s write up.

FacebookTwitterGoogle+PinterestLinkedInRedditStumbleUponEmailDiggShare
About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.

  • http://www.22gigantes.com 22gigantes

    Very cool way to integrate social media with sports fandom.

  • http://twitter.com/MediaFiche MediaFiche

    I like it. Guessing Jeter’s 3,000th hit ball isn’t in there, though.