Do You Pretend To Work?

If you pretend to work (and who among us doesn’t?), you’ll want to make sure you have the insanely expensive Microsoft Office for Mac suite of applications installed on your machine. Then the trick is to keep Excel, Word and Power Point open at all times on your desktop. That’s the trinity of seriousness, even […]

Please Go Away (For A Day)

The Portland Egotist is alive and kicking. So don’t look here, look there. By the end of the day, there will be a collection of 10 posts about Portland’s perfect climate for creative pursuits.

Christina Aguilera And The Sweet Smell of Israel

Fans of pop music might expect Christina to air her laundry in public. Instead the pop diva hung her hangers in public, as part of an experiential marketing stunt to drive interest in her new perfume. Mizbala of Tel-Aviv placed tens of thousands of quality clothes hangers, with a perfume sample and a branded Christina […]

On Spec, You Can Inject Truth And Humor At Will

The following spec spot for Trader Joe’s was shot on a Treo by Carl’s Fine Films in San Francisco. [via The Ad Class at Cal State, Fullerton]

Crazy Baldheads Exported

Hey, I know. Let’s get consumers to humiliate themselves on our behalf! According to The New York Times, that’s what Air New Zealand marketing execs were thinking when they commissioned 30 “cranial billboards,” made with henna on newly shaved heads. Maybe that’s why it’s called buzz marketing. For shaving their noggins and displaying the ad […]

Wait For It…

The Karen Clifford Skin Cancer Charity is using absurdist humor–the kind that spreads rapidly over the Internet–to make a rather grizzly point. Hint: One has to click the “Start Your Free Session” button on ComputerTan.com for the full effect. [via Scamp]

Sweet Noise From The Urban Jungle

I remember the first spec ad I ever had designed by a professional. It was for Banana Republic and the headline read, “Clothes for the Urban Jungle.” It looked good, but it didn’t work hard enough as an ad. According to Ad Age, The Gap-owned brand is still working that basic theme, but they’re adding […]

Oral Care Becomes Packaged Good, Rednecks Rejoice

What have you just seen? Some stupid human tricks, yes. But what else? If you said, “one episode in a multi-layered brand sponsored digital narrative,” you are correct! Jerry and Wendell Tucker from rural North Carolina are actually actors hired by JWT to promote Trident’s new Xtra Care gum, which not incidentally promises to “protect, […]

Agency Exec Plays the 1-800-Sharpener Guy

Marin County’s San Francisco’s Duncan Channon (Birkenstock’s agency of record) reminds us to “always oil our stones.” Probably good advice.

Americans Are Crying Fowl In Nationwide Wings Shortage

Breaking news…Chicken wings are in short supply. As you can see from the above video footage, Kraft Foods–the conglomerate based in suburban Chicago–admits, at least in part, responsibility for the shortage. David Ervin, Brand Director, Kraft Salad Dressing, says, “Authorities have informed us that samples of our best tasting Ranch ever have been leaked to […]