What Do You Call Reality TV When It Veers From Reality? A Commercial.

“Cooking With Emeril Lagasse’s Attorney” and “Cooking With A Guy Who Looks A Bit Like Emeril Lagasse” from new Philadelphia Cooking Creme have close to one million views on YouTube. Aside from the YouTube love, Friend of AdPulp, Vinny Warren, and his team at The Escape Pod are also feeling the love from an unexpected […]

Morgan’s Filthy Rich Tongue

Orabrush, the tongue cleaner that helps cure bad breath, today announced that the company has closed a $2.5 million investment round with True Ventures of Palo Alto and returning investor 2x Consumer Products Growth Partners of Chicago. Of course, the team is pretty happy about it, as you can see in the following video. I […]

Why Is ze frank Pitching A Tongue Brush?

Hold it, it’s not ze frank, it’s another guy acting like ze frank. “On your tongue!” Thanks Orabrush. Share

No More Of That, My Lord

Popcorn, Indiana is a snack food company based in Englewood, NJ. The brand was recently featured on The Apprentice, and is now building on that by asking fans to make better videos featuring Popcorn, Indiana popcorn than the two contrived pieces that appeared on The Donald’s show. Here’s one possible winner in the Munch Better […]

Yet Another Facebook Story: You Don’t Have To Be Facebook To Profit From Facebook

In their efforts to establish a presence on Facebook, eight-of-ten of the world’s biggest brands, including Coca Cola, P&G and Unilever are now using an enterprise solution from New York-based Buddy Media. The Buddy Media Platform gives brands the tools to manage their Facebook Pages and engage their Facebook fans. Adweek recently named the company […]

Landolakes.com New Design Like Butter

With the launch of a new website by Colle+McVoy, the venerable 85-year-old Land O’Lakes Dairy Foods brand introduces new content and heightened functionality just in time for holiday cooking. The newly refreshed Landolakes.com is a complete site redesign meant to help consumers engage with an established brand in new ways. For instance, the Test Kitchen […]

Teach It And They Will Come

The Khan Academy is an online school with the mission of providing a world-class education to anyone, anywhere. Silicon Valley-based entrepreneur, Rajesh Setty, writing on Open Forum about the need to “do everything in your capacity to create something remarkable, not once but over and over again,” says: Salman Khan of Khan Academy is a […]

Please Glaze Appropriately

According to Marketing Daily, Duncan Hines is using four commercial-quality, YouTube-posted videos produced by Filmaka to drive sales of its new Amazing Glazes line during the holidays. “We hope that during this fun time of family togetherness, the videos will inspire bakers to channel their inner creativity and have fun with Amazing Glazes — making […]

How Trends Become Contagious

Check out this 13-minute snapshot of New York City creatives in advertising, design, fashion and entertainment who are helping to shape today’s pop culture. INFLUENCERS FULL VERSION from R+I creative on Vimeo. Written and Directed by Paul Rojanathara and Davis Johnson, Influencers belongs to the new generation of short films, webdocs, which combine the documentary […]