Popcorn, Indiana is a snack food company based in Englewood, NJ. The brand was recently featured on The Apprentice, and is now building on that by asking fans to make better videos featuring Popcorn, Indiana popcorn than the two contrived pieces that appeared on The Donald's show. Here's one possible winner in the Munch Better Contest: …
Yet Another Facebook Story: You Don’t Have To Be Facebook To Profit From Facebook
In their efforts to establish a presence on Facebook, eight-of-ten of the world's biggest brands, including Coca Cola, P&G and Unilever are now using an enterprise solution from New York-based Buddy Media. The Buddy Media Platform gives brands the tools to manage their Facebook Pages and engage their Facebook fans. Adweek recently named the company an "insurgent" in its Media Agency of the Year report. The company …
Spoiler Alert: There’s A Print Ad Embedded In This Video
Artist Levi van Veluw hand-made two mannequins from scratch in his studio in the Netherlands, and photographed them. "City" consists of model cars and other miniature objects as well as small, wooden blocks, while actual moss, grass, leaves, flowers and mud were used to create "Nature." …
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Landolakes.com New Design Like Butter
With the launch of a new website by Colle+McVoy, the venerable 85-year-old Land O'Lakes Dairy Foods brand introduces new content and heightened functionality just in time for holiday cooking. The newly refreshed Landolakes.com is a complete site redesign meant to help consumers engage with an established brand in new ways. For instance, the Test Kitchen section highlights the brand's expertise with tips, photos and …
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Teach It And They Will Come
The Khan Academy is an online school with the mission of providing a world-class education to anyone, anywhere. Silicon Valley-based entrepreneur, Rajesh Setty, writing on Open Forum about the need to "do everything in your capacity to create something remarkable, not once but over and over again," says: Salman Khan of Khan Academy is a one-man education army. Rather than worrying about credit or commercial gains, …
Please Glaze Appropriately
According to Marketing Daily, Duncan Hines is using four commercial-quality, YouTube-posted videos produced by Filmaka to drive sales of its new Amazing Glazes line during the holidays. "We hope that during this fun time of family togetherness, the videos will inspire bakers to channel their inner creativity and have fun with Amazing Glazes -- making desserts that will be sure to impress," said Lora Van Velsor, VP, …
How Trends Become Contagious
Check out this 13-minute snapshot of New York City creatives in advertising, design, fashion and entertainment who are helping to shape today's pop culture. INFLUENCERS FULL VERSION from R+I creative on Vimeo. Written and Directed by Paul Rojanathara and Davis Johnson, Influencers belongs to the new generation of short films, webdocs, which combine the documentary style and the online experience. [via CherryFlava] …
It’sTime To Evolve The Term “TV Dinner”
The Right Man In The Right Vertical
Henry Blodget of Business Insider recently sat down with Jim Grant, one of the country's premier financial analysts and historians. A former Barron's staff writer, Grant founded Grant's Interest Rate Observer close to 30 years ago. Even in an age of 24/7 online news, the publication remains one of the leading authorities on debt, bonds, Japan and the economy. I take note of this interview because once again, here we …
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Doughnuts Don’t Vote
Top Pot Doughnuts in Seattle is not your normal fried batter purveyor. So, it's not surprising that they go all out when they enter a contest. Our doughnuts need you! from Top Pot Doughnuts on Vimeo. By the way, Wexley School for Girls is just a few doors down from this Seattle landmark. …