I shared some random marketing observations from my European trip the other day. A few more here: Creative work there is just as mundane as work here. I was expecting sophisticated advertising like you often see on Ads of the World or in Archive. But there’s just as much ads-as-bland-wallpaper everywhere you go. The brands [...]

Anyone who’s spent time in agency life has seen the foosball tables, video games, dart boards, and beer carts that agencies deploy to keep people happy. But what about the eats? Copywriter Deanna Director is chronicling the agency edibles over at Hungry Creatives. Agency folks are invited to submit their agency’s offerings. But is offering [...]

Do you have a Flip camera? Yeah, they were huge…for a year or two. But with the way things change these days, you certainly can’t plan for much, can you? Whether our clients are in a technology-related industry, or simply the technology we use to do our jobs, the evolution is happening faster than most [...]

Ad agency Sanders\Wingo is out to answer the question, “Who’s the all-time greatest man or woman in advertising?” To do it, they’ve created ADversaries, a Facebook page that matches up ad people head-to head, ala March Madness. That some advertising people achieve cult of personality status has always struck me as a bit odd, but [...]

I hadn’t heard about this initiative from last fall before now, but it’s awesome. Leo Burnett Detroit, working to help save the Troy Library, injected some provocative marketing into an upcoming vote to levy a small tax that would keep the library open. “A vote against the library, is like a vote to burn books.” [...]