Those Pesky Scammers

Writing in the New York Times today, Nat Ives sheds light on the newest scam: click fraud. Since pay-per-click advertising (and there’s some on our site) is the newest cash cow for companies like Google, this could be a huge problem very soon. It’s also the latest gotcha for marketers who are desperate to precisely […]

Black Is The New Black

from The Telegraph: If there is one woman in the world who can state with conviction that “black IS the new black” it is Miuccia Prada. She made that pronouncement after her stark and simple autumn/winter 2005/2006 collection at Milan Fashion week last night. No matter that she was wearing a white cotton shirt-dress with […]

iSucker

This always happens to me when it comes to technology purchases. I just got an iPod last week. And today Apple introduces a new line of iPod Minis and iPod Photos, with increased capacity on the Minis and lower prices on the Photos. We are all just pawns in Steve Jobs’ cosmic chess game. Share

The Ogilvy Verdict: Guilty On All Counts

Adweek has the initial report. It didn’t take the jury very long to reach a verdict. Yikes. I might have more to say on this later. I think this may have huge implications for the ad industry. Thoughts, anyone? Share

We Know Who You Are. Maybe.

USA Today and other newspapers have been following a story about identity theft that ought to scare the bezeejus out of you. Criminals targeted ChoicePoint, a company that keeps a database containing over 19 billion records on Americans. According to the article, “The criminals opened 50 accounts and received volumes of data on consumers, including […]

We Know Why You (Hate To) Fly

Seen the latest TV spots from American Airlines? They Share

Muckrakers In The Making

I’m pleased to announce the presence of two new highly accomplished contributing writers, Danny G. and Wade Sturdivant. Danny G. is perhaps best known for his sometimes biting coverage on Talent Zoo. Wade is an Associate Creative Director at DDB Chicago. I’m excited by this development for several reasons. For one, advertising, like any news […]

The Chi-Town Get Together For Ad Folks

Before you go home to Cabrini Green or Naperville or wherever, stop by the Talent Zoo After Hours party tonight at the Cactus Bar and Grill. Share

Deep Discounts Create Mayhem Outside London

from The Telegraph: Britain’s biggest Ikea store opened at midnight yesterday – but closed just 40 minutes later as 6,000 frenzied shoppers stampeded for bargains, leaving 20 in need of hospital treatment. One woman was said to have been threatened by a man with a mallet, and another waiting in the checkout queue was “mugged” […]

Apple/U2 Extend Marketing Relationship

Apple, which enjoys an 80%+ share of the digital player market, today announced the next stage in their co-marketing relationship with uber-band, U2, the iPod U2 Special Edition. Just a couple of short years ago Moby was criticized and branded a sell-out for licensing the commercial rights to the individual tracks on his album Play, […]