Digital Agency Model Struck By Lightning

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PORTLAND—Agencies with digital capabilities are a dime a dozen today. On the other hand, an agency with digital DNA that also creates compelling retail experiences, new products/companies and traditional advertising, is rare indeed. Ergo, I feel like I may be in the presence of an albino gorilla here at Struck’s Old Town offices. John Gross, […]

The AdPulp Interview: Steve Harrison, Howard Gossage’s Biographer

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When The Book of Gossage was first released in the mid-90′s, I was a student in ad school. I’d never heard of Howard Gossage or seen his work, but his philosophy about advertising and his work clearly had an influence on many ad professionals. Still, he remained a bit of an enigma, a sort-of cult […]

The AdPulp Interview: G.B. Veerman

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Greg Veerman is an Astronaut, unafraid to sail into the outer reaches of Adlandia in his quest for a higher plane. In other words, he runs an agency in Sioux Falls, SD with a focus on serving clients in the clean technology and sustainable goods and services sectors. “Our job is to advance the cause […]

The AdPulp Interview: Ernie Schenck

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Rhode Islander, Ernie Schenck, is one of our industry’s brightest stars. He’s been writing copy and hauling in hardware for decades. He’s also an author, a columnist and he’s active on Facebook. Like all great writers, he also has an ear for what will and what will not resonate (see his Liberty Mutual work below). […]

The AdPulp Interview: Bob Knorpp

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As editor of AdPulp, I get to meet a fair number of smart and talented people (which helps explain my long term commitment to the project). In the best cases, these people become friends and that’s what happened last October in Boston when I met Bob Knorpp, host of The BeanCast, the finest marketing podcast […]

The AdPulp Interview: Ad Contrarian Revisited

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Bob Hoffman, also known as The Ad Contrarian, has written two books about advertising. His first was self-titled and his second is 101 Contrarian Ideas About Advertising, which has been getting a solid reception since its release in eBook form last November. I had the opportunity to catch up with Hoffman over beers in Portland […]

The AdPulp Interview: David Wilkie

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Dave Wilkie is a copywriter, and like all many copywriters he has a novel in his drawer, and another one on the way. Wilkie is also a retired ad blogger, having shelved Where’s My Jetpack last February. Wilkie’s novel, Random Scratch, is set in and around one of America’s most prominent and media-savvy megachurches, the […]

The AdPulp Interview: Steffan Postaer

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Steffan Postaer is one of Chicago’s best known ad men. After a storied career at Leo Burnett–where he helped create the legendary “Curiously Strong” print and outdoor campaign for Altoids–Postaer decorates his resume (and maybe his office) with the MPA Kelly Award for best print campaign in North America, Best of Show at the Addys, […]

The AdPulp Interview: John January

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John January, Senior Vice President and Executive Creative Director at Sullivan Higdon & Sink in Kansas City is one of the good guys. Why else would the American Advertising Federation’s Kansas City branch name him Kansas City Advertising Professional of the Year? I suppose it might have something to do with commitment to craft, a […]

The AdPulp Interview: Chris Maley

Chris Maley is a friend, a former colleague and a fellow copywriter making his own way in the world. He’s also a great guy to have beers with or go to a game with, because Chris is good company and he’s one funny dude. He’s got that mischievous Irish gene, as well, which is one […]