Not At SouthBy, But I Could Definitely Go For Some Guerro’s

notgoingtosxsw

I’ve resisted attending SXSW for four years in a row now. It’s easy to do when you have no corporate sponsor to pick up your flights, hotel, meals, taxi rides and bar tabs. The Integer Group first sent me to Austin in 2003, and that was a special time for me, personally and professionally. It’s […]

Tweet-a-Beer: This Year’s Breakout Hit @SXSWi

Tweet-a-Beer – web app for sending a $5 beer through linking Twitter and PayPal accounts. Thirsty?

SouthyBy starts today, and already the Tweeting is on the wall. Like Twitter and Foursquare, in 2006 and 2009 respectively, Tweet-a-Beer is about to capture the attention of SXSW Interactive Conference attendees, and vault from sketch-on-a-napkin status to full on nerd culture hit. By the way, the Portland-based makers of this new app owe me […]

Hackers, Hipsters and Hustlers On The Road To Austin

“You’re either on the bus, or off the bus.” -Merry Pranksters Right now, bus loads of hopeful bootstrappers are making their way to Austin for SXSW. And by busloads, I mean busloads, thanks to the ingenuity of one Elias Bizannes, founder StartupBus. Here’s a look at the goings on from a StartupBus to Paris last […]

Score One For Branded Utility

AOL_SXSW_2011

Scott Belsky, Founder & CEO Behance, gathered his thoughts following his trip to Austin for SXSW earlier this month. Writing for OPEN Forum, Belsky says he appreciated AOL’s booth where they curated news. Score one for branded utility. Belsky (who I heard from at Big Omaha last May) also says “the future of advertising” was […]

Tech Journalists Weigh In At SouthBy

Are you fatigued buy all the SouthBy coverage on this site and others? I ask because there’s more than one week’s worth of content nuggets to unearth. For instance, Pelpina Trip of WebBeat.TV spoke to Richard MacManus, founder of ReadWriteWeb about his team’s use of Beluga’s group messaging service, and about Marshall Kirkpatrick’s breaking story […]

Guest Post: Marketing in the Moment At SouthBy And Beyond

Marketing in the Moment

Holly Hoffman of Corpus Christi is the cofounder and chief inspiration officer of Neovia Solutions, an interactive agency known for its teaching component. She’s also an avid note taker at South By Southwest Interactive panels, a fact which I found particularly helpful given that I did not attend the conference this year. Mid-tweet last weekend, […]

“Money Chases Things,” Says Diller

Caroline McCarthy of CNET listened to IAC founder and Chairman Barry Diller speak at South by Southwest on Monday. She says Diller provided “a bit of blunt, curmudgeonly insight for a conference best-known as a hub of the young, wide-eyed, and exuberant.” Diller was asked on stage about the presence of a tech bubble. “Well, […]

Turn Yourself Into A Game, Says Rose

IFC is streaming live interviews from its Crossroads House at SXSW. Frank Rose of Wired.com and author of Art of Immersion sat for one such interview. I’m not sure who the interviewer is here, but I am sure that he upstages Rose. Speaking of gaming, ReadWriteWeb has an interesting piece about how game mechanics will […]