Excuse Me, But Someone Just Took A Dump In Your Stream

I’m sad to say that all sorts of nefarious activity is showing up in my Twitter stream these days. Asshats are sending me @reply messages with a link that seems innocent enough until clicked. The porn bots are much easier to spot, since the avatars feature young ladies in revealing garb. Sadly, it’s going to […]

One Way Or The Other, Ford’s “Fiesta Movement” Is Textbook Bound

Ford, a legendary brand that is part of the fabric of American culture, is out in front on the race to embrace social media. Last April, we brought Ford’s Fiesta Movement to your attention. Now USA TODAY is on the story. In April, Ford tapped 100 top bloggers and gave them a Fiesta for six […]

It’s Really The Machine’s Fault

Sony Vaio W Series claims to be the perfect machine for social media addicts. They sure have a funny way of showing it: Be sure to visit the Social Media Addicts Association web site, StopWritingOnMyWall.com, where you can make your own video confessions, sign a petition or purchase t-shirts that say things like “I Have […]

Yet Another Facebook (and MySpace) Story: Sorry Substitutes

Newsweek is reporting that one in four Americans feels lonely. Sad as that is, widespread use of smart phones and MyFaceSpace aren’t helping matters much. Social-networking sites like Facebook and MySpace may provide people with a false sense of connection that ultimately increases loneliness in people who feel alone. These sites should serve as a […]

Share of Share

Add to Any is a service that helps publishers spread their stories across the social web and helps readers share the stories they find particularly noteworthy. Naturally, the service keeps track of where people are doing the most sharing, and their answer is Facebook. Mashable has more on the story, and Silicon Valley Insider points […]

And We Thought The 80s Was A Self-Absorbed Time In America

Tom Peters, what have you wrought? To be in business today, our most important job is to be head marketer for the brand called You. These platitudes come rolling off the press and their shiny newness brings a crowd to ooh and aah. But that doesn’t mean a solid case is being made. It seems […]

Kruse’s Ship Is Called “Brand Love”

Last August I flew to ATL to pitch a room full of high powered marketing execs on BFG’s ability to deliver exceptional content and online brand experiences. Carol Kruse, VP of Global Interactive Marketing at Coke put that meeting together for us. Here she is at Cannes speaking about some of the things that matter […]

I Am 100% Serious About This Lack of Seriousness

I don’t know what digital work Lars Bastholm and crew are recognizing with a Lion at Cannes this week. But I do know a site that deserves an award. Big time! SocialMediaDouchebag.net is not only strategically on point, it’s executed beautifully. Let me share some of the site’s pithy copy (and advice for Social Media […]

Trapped In A Soc Net

Matt Jones, director of strategy and planning for Jack Morton Worldwide, has little use for social media, or media of any kind. To him, media is just a channel, a conduit for what does matter–“people, ideas, stories and other real stuff.” In his guest piece on Ad Age, Jones argues: Far from being interesting (unless […]

Reznor Points His Nail Gun At Social Media

Trent Reznor is stepping out of the social media tar pit. The problem with really getting engaged in a community is getting through the clutter and noise. In a closed environment like nin.com a lot of this can be moderated away, or code can be implemented to make it more difficult for troublemakers to persist. […]