Fallon's Skimmer story got picked up by the Minneapolis press. BTW, Fallon laid off 18 people, or 9% of its MN-based staff yesterday. …
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By David Burn
Fallon's Skimmer story got picked up by the Minneapolis press. BTW, Fallon laid off 18 people, or 9% of its MN-based staff yesterday. …
Continue Reading about Need A Diversion? Try Social Media! →
By David Burn
Ad Age sees similarities between 1938 and today, particularly as expressed in the pages of Fortune Magazine. Rising unemployment. Weak economic activity. Competitive upheaval. Technology transforming work and play. Revolutionary changes in the media world. An uncertain international environment. Yup, times were tough in 1938. The Ad Age piece also features several self-promo ads from agencies selling their services …
By David Burn
The simplest thing you can do to increase your traffic is write more. -Skellie Skellie is a blogger, writer, occasional entrepreneur and sometime freelancer. She's identified five content strategies employed by top drawer bloggers. They are as follows: 1. Long, Deep and Less 2. Every Day, Without Fail 3. A Lot of a Little 4. Maybe There's a Little I in Team... 5. Social Media Mayhem For her full explanations of each …
By David Burn
I'll never tire of showcasing well written long copy. It's not something one sees much of today, but when it works it works. And Ground Zero knows how to work it. Here's the sum total of their newly undesigned, non sticky Web site: I love how it ends. "Imagine where we'd be if we'd had a plan." That's poetry coming from a corporation. [via Spike @ Brains on Fire, an identity firm with its own story to tell] …
By David Burn
Because I'm looking for work right now, I need to explain what it is that I do in plain terms. It can be difficult to do. Brands may not know they need a strategic content plan for the social space. Hence, their agency doesn't know it either. That's why my elevator pitch has to be perfectly in tune every time. Here it is: Stop pitching so much and start talking. When you "talk" you share common interests. That's what …
By David Burn
While AdPulp itself is clearly a showcase for a certain type of writing that I do, sometimes people ask to see my traditional portfolio. You know, 'cause they might need my help someday making print ads, point-of-sale materials, micro sites and the like. Sometimes people also ask to see my traditional resume. Other entries from this series: Self-Promo Ad #5 | Self-Promo Ad #4 | Self-Promo Ad #3 | Self-Promo Ad #2 …
By David Burn
The Portland Egotist is alive and kicking. So don't look here, look there. By the end of the day, there will be a collection of 10 posts about Portland's perfect climate for creative pursuits. …
By David Burn
Henry Jones at Web Design Ledger is fascinated with great looking business cards. So much so he revently launched a new site called Card Observer. Card Observer showcases only the best business card designs. They do this for a couple of reasons: to shine the spotlight on the talented designers who create these beautiful cards, and to inspire. …
By David Burn
Abbey Klaassen at Ad Age notes that LinkedIn is well positioned to capitalize on the downturn in the economy. The professional networking site hit 36 million members last Monday and is adding them at a rate of about one member per second. According to ComScore, it's gone from about 3.6 million unique monthly visitors a year ago to 7.7 million today, which would make it even with Yahoo HotJobs, the third-largest …
By David Burn
Would you like to reach a sophisticated audience of people working in advertising agencies, marketing departments and media companies? Great! We've spent the past four and half years creating content for this crowd, and it's a crowd with money to spend. Yes, even today. Here's a quick list of people, or firms, that stand to benefit from exposure herein: Photographers Advertising and Design schools Agencies looking …
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