A lot of nice people with interesting radio shows have asked me to appear on their programs of late, and hey, I'm a person with plenty to say, so I'm pretty receptive to these audio advances. It's always fun and flattering to talk with people who are interested in the work you do. And GenY marketing expert, Bret Bernhoft of The Face of Media, has a knack for radio and for putting a story together, which makes …
I’m Not David Byrne, But I Am A Talking Head
Taylor Ellwood of Imagine Your Reality, had me on his podcast this evening. We covered a lot of ground in 60 minutes and I'm grateful to Taylor for the opportunity to air out some of my favorite topics: like too much time spent in front of the computer screen; how to make money on one's blog; print's enduring viability; where I came up with the name Bonehook; why people and brands want to foul up the social web with …
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Ad Guys And Gumshoes
Thanks to a stolen next-gen iPhone and one "reporter's" willingness to buy it, there's a lot of interest today about who is a journalist and who is not. The Gizmodo/Apple story led me to think again about a topic Steffan Postaer recently took up an on his personal blog, Gods of Advertising. In order to build a credible blog, I cannot shill for my agency, much less my own work. I have done it and paid a price. Readers …
Earnin’ Some Portfolio Looks
Zach Brockhouse is a copywriter and copywriters know they need to stand out. It's not enough to have a portfolio site full of killer work. One needs a drive-to-web campaign, or the right people will ever see said killer work and make outlandish 20th century-syle offers. It's never easy to promote one's work. For instance, see this poorly done self-promo video. It'll make you appreciate Brockhouse's video all the …
Skinny Jeans Covered In Moss
This self-promo piece for the Portland After Effects User Group is also an interesting "ad" for the city. An AEPDX Meeting from Juliet Zulu on Vimeo. AEPDX's mission is to give visual and motion graphics effects artists in Portland a platform for communication, education and collaboration. [via W+K] …
Self-Deprecating Promo
Nice job, Humongo. …
Cannes Is For Closers
The New York Times and Adfreak are highlighting this self-promo campaign from Ogilvy One. Ogilvy execs apparently believe that salesmanship is a lost art. One they intend to find and revive. Rory Sutherland, vice chairman for the British operations of Ogilvy & Mather, said, "There's an interesting case to be made that advertising has strayed too far from the business of salesmanship," which is unfortunate because it …
A Special Thanks To Our AdPulp Subscribers
According to Blog Rank by invesp, AdPulp presently has 6247 RSS subscribers; 109,435 incoming links; and averages 2.9 pages per visit (among other things). I admit it's gratifying to see these stats on some level, but I'm not posting them in order to pat Shawn, Dan and myself on the back. I'm posting them so you, or someone you know, will be inspired to work with us in some capacity (as a sponsor, contributor, …
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