Online In ’09

I mentioned yesterday that I want to see what AdPulp and social media, in general, can do in ’09. My challenges are presently two-fold: A) We own a house near Hilton Head and Savannah that we need to sell or rent, a.s.a.p. b) I need to secure new income streams from a variety of sources, […]

Self-Promo Ad #1

It’s 2009 and we’re going to see what AdPulp can do this year. And what social media can do. The impetus for this is personal, in that I moved from South Carolina to Oregon last August, worked remotely for BFG until the end of the year and am now a member of Free Agent Nation, […]

Social Media’s Social Order

BusinessWeek’s Blogspotting blog endeavored to discover “voices of innovation” in social media. But “discover” may be too strong a word, since the list they provided features all the usual suspects. Seth Godin, for one, doesn’t like it. Trolling for traffic like this is beneath BW. This was a state of the art traffic trick about […]

It Takes Brains

Brains on Fire has a new website and it’s well worth your click. Not only is the design of the moment, the copy sings. Here’s how they describe themselves: We are a tribe of true believers… Protagonists. Pirates. Optimists. Disco-junkies. Brutally honest superheroes. And if the walls come tumbling down tomorrow, no worries. We’ve still […]

Personal Statements

Self-promotion is a big part of the ad biz. Every agency has a self-promo site and many make self-promo print ads to run in specialty publications. Then there’s the whole “make an ad for yourself” thing that happens, as ad people seek higher and higher realms. One might even argue this site is a self-promo […]

Monetize Me!

People are thinking a lot about how to monetize “new” media, such as podcasts and blogs. Well, prepare for a game-changing bomb drop right here on AdPulp. What I’m talking about is monetizing old media; namely, me. Case Study: Gavin Gavin is a 14-year-old developmentally disabled boy who lives in my neighborhood. For a few […]

A Fresh Dose Of Attitude

Dillon Snyder has attitude–the kind it takes to get a great job in this business. I am a copywriter, which means, once you edit out all the fluff, I fill in the blanks. Simply put, blanks are what separate brands from the smiling faces of the general public. Using words, big ideas, strong concepts, green […]

Pitch Or Perish

Hugh MacLeod has produced some doodles for his friends at Cravens Advertising in Newcastle, England. While snooping around their site, these etymological gems surfaced. I’ve been reading “Which Lie Did I Tell” by William Goldman (the guy who wrote Butch Cassidy & Sundance Kid). A fantastic book about his experiences as a screenwriter in Hollywood. […]

Pixel Pusher Rakes It In

Adland and The Telegraph point to this brilliant advertising idea from 21-year old university student, Alex Tew. Tew, 21, who is due to go to Nottingham University next month to study business management, launched www.milliondollarhomepage.com in an attempt to raise enough money to pay for the three-year degree course. Companies can buy one or more […]

Can You Relate?

One of the things that drew me to advertising in the first place was the ridiculously naïve idea that the business was a meritocracy. “The work is all that matters,” was the mantra I gleefully chimed in the mid 1990s. I picked it up from some true believers and even with all the turmoil my […]