Perfecting The One Sheet

I’ll never tire of showcasing well written long copy. It’s not something one sees much of today, but when it works it works. And Ground Zero knows how to work it. Here’s the sum total of their newly undesigned, non sticky Web site: I love how it ends. “Imagine where we’d be if we’d had […]

What Content Can Do For You

Because I’m looking for work right now, I need to explain what it is that I do in plain terms. It can be difficult to do. Brands may not know they need a strategic content plan for the social space. Hence, their agency doesn’t know it either. That’s why my elevator pitch has to be […]

Self-Promo Ad #6

While AdPulp itself is clearly a showcase for a certain type of writing that I do, sometimes people ask to see my traditional portfolio. You know, ’cause they might need my help someday making print ads, point-of-sale materials, micro sites and the like. Sometimes people also ask to see my traditional resume. Other entries from […]

Please Go Away (For A Day)

The Portland Egotist is alive and kicking. So don’t look here, look there. By the end of the day, there will be a collection of 10 posts about Portland’s perfect climate for creative pursuits. Share

Carded

Henry Jones at Web Design Ledger is fascinated with great looking business cards. So much so he revently launched a new site called Card Observer. Card Observer showcases only the best business card designs. They do this for a couple of reasons: to shine the spotlight on the talented designers who create these beautiful cards, […]

LinkedIn Is Serious

Abbey Klaassen at Ad Age notes that LinkedIn is well positioned to capitalize on the downturn in the economy. The professional networking site hit 36 million members last Monday and is adding them at a rate of about one member per second. According to ComScore, it’s gone from about 3.6 million unique monthly visitors a […]

This Is The Place (To Reach Key Influencers)

Would you like to reach a sophisticated audience of people working in advertising agencies, marketing departments and media companies? Great! We’ve spent the past four and half years creating content for this crowd, and it’s a crowd with money to spend. Yes, even today. Here’s a quick list of people, or firms, that stand to […]

The Standard for Case Studies Has Been Rewritten

W+K/London gave birth to a new agency site to showcase their work. In a sea of bad agency credentials sites, this one is exceptional. One minus…there doesn’t appear to be any embed code for the series of videos that showcase the campaigns. But click through and watch this Nokia case study. A standard gallery and […]

Agency Exec Plays the 1-800-Sharpener Guy

Marin County’s San Francisco’s Duncan Channon (Birkenstock’s agency of record) reminds us to “always oil our stones.” Probably good advice. Share

Self-Promo Ad #5

I’ve spent many years working closely with brand managers at Coors, Diageo, Camel, and other top tier consumer brands. Which is great. But now I’d like to apply my knowledge in a slightly different arena. I want to help my friends who run businesses (and other people who run businesses that I’d like to be […]