Rebirth Announcement: On March 16, Nebraska Realty Is In Business


One of Omaha’s largest real estate firms – Deeb Realty, will change its name to Nebraska Realty, effective March 16, 2015. The real estate company hired Corporate Three Design in Omaha to create a new brand identity and roll it out across traditional media. (DISCLOSURE: Shawn Hartley, the publisher of this web site is Vice […]

In Little Rock, It’s A Family Affair

Cranford bros_Little Rock

Thanks to this article in Arkansas Business, I came across news that the Cranford brothers of Little Rock, Arkansas have banded together to form a new agency called Cranford Co. If you’re not up on Arkansas advertising industry history, let it be known that Jay, Ross and Chris Cranford are sons of Wayne Cranford, who […]

This Christmas, Enjoy Wexley’s Non-Denominational Holiday Greeting


Wexley School for Girls wishes to extend you a warm holiday greeting. The only problem is, it is 2014 and our culture is drowning in politically correct language. Therefore, the agency set out to not offend with this non-denominational winter song: At the end of the video, viewers are further encouraged to explore more options. […]

Nostalgia At Ten, Along With A Renewed Focus

4455 Maplewood

Ten years ago today we started an experiment here. The experiment has grown and morphed, and we, its producers, with it. There have been many things to learn along the way, and on this, the site’s 10th anniversary, I’d like to share some of the more pointed lessons that come to mind. 1) Do what […]

Creative Side Projects Can Be A Dumb And Dumber Idea (And That’s Good)


NYC-based freelance copywriter Deanna Director always has an innovative side project idea cookin’. And this one’s taking her places, notably the LA premiere of “Dumb and Dumber To.” She gained the attention of Jim Carrey and movie directors The Farrelly Brothers with her Dumbure Couture project featuring fashions inspired by the movie. Tweeting the idea […]

See All This Content? I Also Provide It To Clients


“Keep your day job, until your night job pays.” -Hunter/Garcia If there is one lesson I might share with you from nearly a decade as an ad blogger, it is this: Do not start with a blog and then go looking for a business to support it. Business first, then blog. The reality is I […]

Time Has Come Today

Lotus land

After nine years and two months on the ad blogging mound, it is time to hang up my cleats. If you’ve become hopelessly addicted to AdPulp content over the years, please forgive me. In all seriousness though, thanks for helping to make this one hell of a ride. The daily writing practice has been great […]

john st. Takes Experiential To A Darker Place

Home Invasion Stunt - YouTube

To compete with the recent wave of extreme pranks from marketers, Toronto agency john st. has launched their own exFEARiential marketing division. Muggings, carjackings, riots – there’s nothing they won’t do to get their client’s brands noticed. I love how there is no disclaimer at the end of this video, and two “client” videos for […]

Ad Blogs Are Anachronisms. Long Live Ad Blogs.


It was nearly nine years ago that Shawn and I said what the hell, let’s give this ad blog thing a run for the money. We’ve learned a lot about the industry, ourselves and about building a micro-media brand along the way, and we continue to marvel at the accelerated pace of change in marketing […]

Content’s Role In Social Selling And Social Influence


Social selling is the focus of my new feature for The Content Strategist. I describe social selling in the article as the practice of leveraging social networks to enhance lead generation and boost conversions. The point of the piece is to help determine content’s role in the sales process. We already know how content is […]