New Kids Join Old Boys

From USA TODAY: Google’s stock will be added to the Standard & Poor’s 500 index, a long-anticipated rite of passage that lifted the online search engine leader’s recently sagging shares. Google will replace Burlington Resources in the closely watched barometer March 31. The inclusion into the S&P 500 provides Google’s stock with an immediate catalyst […]

Fresh Squeezed Google Juice

Todd Malicoat presents the top 10 Search Engine Optimization (SEO) lies told by ad agencies. 1.You really need metatags …if this was 1999. Now you need social bookmarking, press releases, content syndication, a blog and someone to run it, some viral content as linkbait, and about 500 more good sites linking to yours with your […]

Dethroning King Search

From Jakob Nielsen’s Alterbox: I worry that search engines are sucking out too much of the Web’s value, acting as leeches on companies that create the very source materials the search engines index. There’s no doubt that search engines provide a valuable service to users. The issue here is what search engines do to the […]

SEO Humor Cracks Me Up

I bet you didn’t know there was such a thing as search engine optimization (seo) humor. Surprise! There is. Yesterday, Steve Rubel said he was going to stop using Yahoo, because a senior executive there claimed Yahoo was content being number two in search, behind Google. Rubel only searches with winners. sem | antics picked […]

Google Makes Yahoo Say, “Uncle”

Seattle Post Intelligencer: Yahoo! Inc., one of the first Internet search companies, has capitulated to Google Inc. in the battle for market dominance. “We don’t think it’s reasonable to assume we’re going to gain a lot of share from Google,” Chief Financial Officer Susan Decker said in an interview. “It’s not our goal to be […]

Search Trumps Stats

In a recent post on Gaping Void, Hugh MacLeod returns some of the love Google showers on his projects. Back when I was new to this whole internet thing, I would check my stats at least once a day. Now I’m lucky if I check them once a week, tops. Stats don’t really tell you […]

You Want Web 2.0, Amazon’s Got Web 2.0

John Battelle believes something big is going on with Alexa, and I’m inclined to agree. Alexa, an Amazon-owned search company started by Bruce Gilliat and Brewster Kahle, is going to offer its index up to anyone who wants it. Alexa has about 5 billion documents in its index – about 100 terabytes of data. OK, […]

We Have eBay To Thank For This

from Wired: Internet users are doing far fewer searches for sex and pornography and more for e-commerce and business than they were seven years ago, University of Pittsburgh and Penn State researchers say in a new book. “Twenty percent of all searching was sex-related back in 1997; now it’s about 5 percent,” said Amanda Spink, […]