Even Anarchy Is A Brand

If you work in or pay attention to advertising, it helps to have an appreciation for irony. This New York Times article, for instance, demands it. Consumer cynicism is a topic of great interest to Amanda Helm, an instructor of marketing at the University of Wisconsin-Whitewater. In connection with her research, she has conducted in-depth […]

You Don’t Seem To Understand The Nuances Of Our Brand Voice

Care of Hugh MacLeod

DANGER: Rooftop Drinking Sweeps The Nation

New York Times reports that some curmudgeons did not appreciate the Bud Light Super Bowl spot, where a guy is depicted spending quality time with his beer. Critics said that the commercial sent a dangerous message that it was fun to drink on rooftops and that the ad violated the beer industry’s advertising and marketing […]

Failure Can Be A Smashing Success

Many of my literary heroes are failed copywriters. Hemingway and Fitzgerald, in particular. Recently, I Iearned that Jim Harrison, author of Dalva, Legends of the Fall, and several other important books, also gave it a go. Jim Harrison in his memoir, Off to the Side: After a long day and evening designing a sample ad […]

Gamecock Yes. Fighting No.

From Charleston Post & Courier: A state senator says the University of South Carolina needs to rethink its Fighting Gamecock mascot if the Legislature passes tougher penalties on cockfighting. If the bill passes, “how can we as lawmakers and other leaders of this state justify a major institution in our state running ads and logos […]

Social Software My Ass

You know something’s big when the satire commences. From Sean Bonner: Since the internets were invented we’ve all been trying to figure out what they can be best used for, how that can improved our lives, and how we can monetize the fuck out of that. Who ever could have guessed that I’d be the […]

Hummer Can’t Buy A Break

From Austin 360: The Thermals, a rambunctious rock band from Portland, Ore., were en route between gigs last year when they got a phone call from their label, Sub Pop. Hummer wanted to pay them $50,000 for the right to use their song “It’s Trivia” in a commercial. “We thought about it for about 15 […]

The Corporate Coffee Backlash: Coming To Your Town Soon

In a comment seeming to stary from their party line, Consumerist says: Normally we’re not into anti-consumer agitprop but this one butters the biscuit. You can’t see it in the photo, but this stencil is directly adjacent to a brand-spankin’-new, soon-to-open Starbux. Click over to Consumerist for more photos.