New Campaign for USA Swimming Is Advertising Gold

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Colle+McVoy’s new work for USA Swimming, the national governing body for the sport of swimming, is meant to inspire more kids to take up the sport and make it easier for parents to find clubs, pools and lessons. To do that, the agency needed to make swimming cool. I’d say they won that race on […]

Dumb Ways To Die Was Born Out Of Simplicity

I always like to read “how they did that” accounts of good advertising work. On Adweek today, there’s a good account of McCann Australia’s effort for train safety, which features a video showing “Dumb Ways To Die.” Frankly, this song is so damn catchy I downloaded it, burned it to a CD and am playing […]

Sheltering Kids From The Harshest of Realities

I love the simplicity of this new Public Service Announcement from Gabriel deGrood Bendt. It’s a spot that proves you don’t need a big budget, just big ideas. People Serving People is the largest and most comprehensive, family-focused shelter in Minnesota. Of the 300 homeless people who shelter at People Serving People every day, two […]

Are You Your Own Boat?

Colle+McVoy’s new public service announcement for the Recreational Boating & Fishing Foundation asks anglers pertinent questions like “Are you a pelican?” and “Do you use your feet as fishing hooks?” According to the agency, many anglers believe buying a fishing license simply lines the pockets of big government. In reality, the money goes to local […]

Happiness Interventions c/o Coca-Cola

Public service advertising no longer belongs to the world of pro-bono work and free late-night media placements. With the opportunity presented by content marketing, brands are beginning to wear their values on their YouTube sleeve. Take Coca-Cola, the soft drink empire found another way to spread happiness, and tie it to the emotion of Christmas. […]

Let’s Get This Guy Back In The Booth

This man has skills. As in any industry people fall through the cracks sometimes, but their talent isn’t diminished by the fall. Wouldn’t it be great to hire this guy for a radio job or two? There’s no contact info given, but the citizen reporter does give the man’s location as I-71 and Hudson Street […]

94111 And 97209 Rally On 15104’s Behalf

Levi’s and the struggling town of Braddock, Pennsylvania are working together to help one another out. Braddock needs economic relief that the brand is helping to provide, and Levi’s needs to show they understand the needs of real Americans and that they have new products to answer those needs. The campaign, created in partnership with […]

Careful What You Say

This new work for Juvenile Protection Association comes from Blake Ebel and team at Euro RSCG/Chicago. via Gods of Advertising In other Euro/Chicago news, Jamie King is returning to daWindy and intends to make some beautiful rain with his buddy Steffan Postaer. The pair worked together at LB Works before King left for Hal Riney […]

Take A Two Minute Sabbatical (Every Five Minutes)

[Recovering Workaholics ad via Ads of the World] Share

Labor Day Isn’t Just Another Day Off…

A blast from the past, courtesy of the International Ladies Garment Workers’ Union: Though outside of American Apparel, clothing made in the U.S.A, or by anyone paid over a dollar an hour, ain’t all that easy to find these days… Share