I always like to read “how they did that” accounts of good advertising work. On Adweek today, there’s a good account of McCann Australia’s effort for train safety, which features a video showing “Dumb Ways To Die.” Frankly, this song is so damn catchy I downloaded it, burned it to a CD and am playing [...]
I love the simplicity of this new Public Service Announcement from Gabriel deGrood Bendt. It’s a spot that proves you don’t need a big budget, just big ideas. People Serving People is the largest and most comprehensive, family-focused shelter in Minnesota. Of the 300 homeless people who shelter at People Serving People every day, two [...]
Colle+McVoy’s new public service announcement for the Recreational Boating & Fishing Foundation asks anglers pertinent questions like “Are you a pelican?” and “Do you use your feet as fishing hooks?” According to the agency, many anglers believe buying a fishing license simply lines the pockets of big government. In reality, the money goes to local [...]
Levi’s and the struggling town of Braddock, Pennsylvania are working together to help one another out. Braddock needs economic relief that the brand is helping to provide, and Levi’s needs to show they understand the needs of real Americans and that they have new products to answer those needs. The campaign, created in partnership with [...]
[Recovering Workaholics ad via Ads of the World]
A blast from the past, courtesy of the International Ladies Garment Workers’ Union: Though outside of American Apparel, clothing made in the U.S.A, or by anyone paid over a dollar an hour, ain’t all that easy to find these days…
There are a multitude of social, environmental and economic problems facing the human species today. One can take their pick. Famine, war, heating of the polar ice caps… BBDO/Singapore is rightly concerned about the six million landmines in Cambodia, hidden devils that take down elephant and man at an alarming rate.