Vinny Minchillo, chief creative officer of Scott Howell & Company, writing in Ad Age, says he’s working to improve political advertising and that the category is “one of the last great untamed creative opportunities.” Focus group after focus group, for political and traditional clients alike, shows that people hate attack advertising. At least, what they […]
The Republican National Committee has dropped $3.4 million to blast Barack Obama’s energy policy on television in Wisconsin, Michigan, Ohio and Pennsylvania. Brad Todd, with the firm OnMessage Inc., created the spot and said it would air through next week. Obama spokesman Hari Sevugan slapped back, saying McCain promises to “continue the Bush approach of […]
One of the things we rarely see in consumer advertising is a back-and-forth message sparring between 2 brands. That’s why the political season is so fascinating to me. And while I’m not a McCain supporter, this is a pretty sharply written spot: UPDATE: Well, maybe the McCain team isn’t deserving of all the credit. The […]
According to The Financial Times, a Y&R subsidiary in Zimbabwe has been assisting the re-election campaign of Robert Mugabe. Below, an example ad courtesy of British political commentator Iain Dale. Now that the light has been shined on this batch of cockroaches, WPP is divesting itself of the Y&R subsidiary. I really like the “100%” […]
The ad above–Obama’s first of the general election–starts to air today in 18 states, including usual battlegrounds such as Florida, Michigan, Missouri, New Hampshire, Ohio, and Pennsylvania, and some traditionally Republican states where Obama hopes to make inroads, including Georgia, Montana, North Carolina, and Virginia. “America is a country of strong families and strong values. […]
photo by Josh Hallett I wish there was someone in advertising, or business in general, who would interview executives and management buffoons with the same relentlessness that Tim Russert interviewed politicians. I can’t even count how many industry conferences and events I’ve been to where the questions asked of speakers or panelists were stupid and […]
Hillary Clinton is known to knock back a cocktail or two. Now with her campaign debts to pay off, Svedka vodka is helping out: Now that she’s officially dropped out of the race, Svedka Vodka today will run a full-page ad in The New York Times offering a coupon that Clinton can redeem for a […]
Rosemary Watson, I love you.