[via Ilya Vedrashko]
In effort to leave no space untouched, Ball Corporation is launching a new advertising medium that allows beverage can tabs to carry customized messaging. “Beverage cans are increasingly used in growing, upscale categories such as energy drinks, wine, and wellness beverages, where product differentiation and image are key concerns,” said Bob Tettero of Ball. Tettero […]
In what appears to be a pop culture-like brand hijacking, a Japanese firm has launched Campbell’s Seed. The seeds come in a tin that looks exactly the same as the red-and-white Campbell’s can except the word “soup” is replaced by “seeds”. Inside is a choice of seeds to grow miniature tomatoes, miniature pumpkins or green […]
from New York Times: Wolfgang Puck introduced a new line of lattes this month. That the Los Angeles chef has stamped his name on yet another product isn’t surprising. But the container is. It heats itself. The coffee, which comes in four flavors, goes on sale at Kroger grocery stores this month and will eventually […]
from MSNBC: Niebaum-Coppola Winery, owned by film director Francis Ford Coppola, is selling its Sofia blanc de blancs sparkling wine — named for daughter and fellow director Sofia — in a 187 ml serving, just big enough for one drinker’s thirst and a neat way to enjoy sparkling wine without opening a full-size bottle.
from The New York Times Orlando Pita, hairdresser to celebrities like Jennifer Connelly, Naomi Campbell and Kirsten Dunst, charges $800 for a haircut at his new salon, Orlo, on the third floor of a nondescript walkup on Gansevoort Street. If that seems like an extraordinary sum to charge, consider that New York has always been […]
Iron City, in conjunction with Alcoa, is making their beer available in aluminum bottles. The idea is that aluminum bottles will keep beer colder for as much as 50 minutes longer than a glass bottle, according to Alcoa. The bottles are also lighter, resealable and unbreakable. Alcoa suggests the innovation–which is already used for beer […]