Matt Mason On Competing With Pirates And Other Matters

Matt Mason, is Strategy Director at Syrup and author of The Pirate’s Dilemma. I like how he says business books are big business cards. That’s sort of how I feel about AdPulp. Share

Into The Kaleidoscope You Go

The graph above from Forrester indicates how much more complex brand building is today, and how deep “the brand” goes in an organization. Well beyond the CMO’s office, that’s for sure. [via What Consumes Me] Share

Strategy Was His Strength, Not Disaster

Thanks to the donation of The Grateful Dead Archive to University of California at Santa Cruz academics of all stripes, from ethno¬≠musicologists to philosophers, sociologists to historians will begin heading to the hillside campus to pour through decades of arcane documents and other artifacts. According to The Atlantic, the biggest beneficiaries may prove to be […]

Fighting Words

PORTLAND–It’s a drizzly Thursday afternoon, but inside Paddy’s Bar on SW First and Yamhill things are amazingly clear. Dave Allen, a partner in Fight–the strategic marketing firm he launched last year with Justin Spohn and Rob Shields–is holding court. He asked me to join him in order to practice his agency’s pitch. I said yes […]

Monday Meditation: Beyond Social Media, There Is Social Production

John Willshire, Head of Innovation at PHD Media in London asks, “How do you socialize production?” He says the answers to this question add up to a new “blueprint for the communications industry.” His point is we need to stop searching for the one big idea that can be communicated in a mass channel. In […]

Where’s Your Wild, Almost Naive Ambition?

In July 2008, Sarah Lacy wrote the following words of wisdom about the importance of place to the entrepreneurial ecosystem. Every center of innovation needs a cocktail of things: -wild, almost naive ambition -money -a culture of risk taking -a social scene where Valley-like serendipitous moments can happen. (You know, stuff like: Oh, hey! I […]

You Can Make Ads In Your Sleep – Radical Rebuilding of Our Organizations Is The Work That Needs Doing

Far better than a precise plan is a clear sense of direction and compelling beliefs.” – Dee Hock Dee Hock, founder and former CEO of Visa International, has some interesting ideas about chaos theory and organizational democracy. Here’s a passage from an old Fast Company article on Hock: Command-and-control organizations, Hock says, “were not only […]

You Have To Believe

American Express OPEN Forum is presenting an article on the art of sales by Dr. Susan L. Reid, a business coach and consultant for entrepreneurial women. Here are Reid’s Five Keys to Making a Sale: 1. Treat your clients with respect, dignity, interest, and care. 2. Forget about rejection. 3. Shine your light. 4. You […]

Wheaton Blasts Anderson Out of His Cannon In Media Free-For-All

Ken Wheaton of Ad Age is not impressed by Chris Anderson. In fact, he says the Wired editor, circuit speaker and author is “less intellectually curious than George ‘Dubya’ Bush.” In response to an interview with Anderson in Spiegel–where Anderson says he doesn’t use the words journalism, media or news anymore–Wheaton writes: Perhaps if Chris […]

Zen and the Art of New Business Maintenance

Eric Karjaluoto of SmashLAB in Vancouver, BC is sharing an interview he did with business development consultant Blair Enns of WinWithoutPitching. Enns has a lot of great things to say. Witness: The only real way for a firm to shift the power is to eliminate as many substitutes to hiring their firm as possible. They […]