Packaged goods advertising needs a kick in the pants. No one’s going to argue otherwise. However, I’m not sure what Unilever and WPP’s Mindshare Entertainment have wrought with this painfully derivative spot for Dove? According to Ad Age, this Mad Men mirror for Dove is just the beginning. Unilever is planning to work six of [...]
Jantzen In The Mad Men Spotlight
July 27, 2010 By Leave a Comment
As of Sunday night, season four of Mad Men season is underway. The first episode of the season is called “Public Relations” and it opens on a scene at a Manhattan restaurant where a wounded Korean War vet now working for Ad Age interviews a stoic Don Draper. Draper plays modest, and credits this feigned [...]
Creative Reconciles With Accounts
November 9, 2009 By Leave a Comment
The last episode of Mad Men, season three, is a big one for Don. He makes right with Roger, Pete and Peggy, but not with his wife or with Conrad Hilton. He also learns to accept some things about himself, professionally and personally. Here’s a key scene: Roger: You don’t value what I do anymore [...]
Hilton Throws Don Under Bus, Don Squirms Before He Squeals
October 12, 2009 By Leave a Comment
In this week’s Mad Men episode, Don underwhelms Connie Hilton when new work for the hotel chain is presented. Hilton asks to speak to Don in private after he’s seen the boards. After everyone files out of the conference room, Don is on the defensive. Don: This is a good campaign. One of the best. [...]
Consistently Great Episodes Are The Deepest of Hooks
October 12, 2009 By Leave a Comment
According to Variety, online chatter about TV shows is forming an all important “viral watercooler” effect coveted by studios and their PR teams. Thanks to the Internet, a show’s shelf-life now extends days after an episode’s premiere for shows that lend themselves to obsessive online discussion and analysis. …nowadays episode recaps for series like “Mad [...]
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