NYT Story On Branded Entertainment Takes A Stand

I really don’t have a strong opinion on branded entertainment on TV–it’s really nothing new. But this story in the New York Times, written by Louise Story, certainly has a odd tone to it: One of the more popular tricks — oops, I meant to say tactics — advertisers are using today is branded entertainment, […]

A Real Turkey Of A Guerrilla Marketing Stunt

…and of the funniest sitcom bits ever, IMHO. God, I wish they’d clear all the music rights and get this show back out on DVD.

Drawing Parallels Between The WGA Strike And Agency Woes

The Writers Guild strike is basically a debate about how creative types can (or can’t) make money in the new media era, where content is everywhere. In my new column for Talent Zoo, I take a look at agency compensation and the fact we’re all feeling pinched these days. Since there’s no legitimate quantifiable method […]

The Hollywood Writers Strike

Well, even Tina Fey got on the picket line in New York City yesterday, so you know it’s serious. A few years ago, with a looming baseball strike, I wondered what would happen if advertising creatives had a union. Advertising is a commercial art–just like TV is. But copywriters and art directors don’t have a […]

Take The “Mad Men” Pseudo-Reality Tour

Lots of ad folks are dumping on AMC’s “Mad Men,” but Gridskipper has your Google-mapped guide to all the hotspots (and approximate locations) of many of the scenes on the show so far: Don Draper and Rachel Menken have their first tête-à-tête at a lounge with distinctive zebra-print wallpaper. This almost has to be a […]

Mad Men: Quick Thoughts

George Parker has a spot-on review of last night’s pilot episode of “Mad Men,” along with some perspective of what it was like back in those days. Lewis Lazare gives it a C+, calling it “a grim story about the dark underbelly of humanity that has precious little to do with the ad world.” Like […]

Mad Men: Coming Thursday

Once upon a time, advertising was glamorous hucksterism…for white people in suits living the dream on Madison Avenue, growing fat on three-martini lunches and TV media commissions. From the AMC website: Mad Men is AMC’s provocative new original series from writer and executive producer Matthew Weiner of The Sopranos. Set in 1960 New York, Mad […]

Get Ready For Sicko

Here’s a clip for the upcoming Michael Moore movie, Sicko: If you have a client that’s in the insurance, healthcare or pharmaceutical categories, then somewhere in their PR and corporate communications departments, they’re getting ready to go on offense against this movie. Whether you like Michael Moore or not, he gets people riled up. And […]

The Sanjaya Principle

Maybe it’s a joke, maybe it’s not, but millions of American Idol viewers are voting for this fool: Seems that bad advertising–just like bad singing–is still out there. It wouldn’t be if it didn’t work. And the masses still put up with it. Why? Now, I’m not saying we shouldn’t try to produce better work. […]

HDTV Presents Unique Challenges For The Porn Industry

Hey, it’s in the New York Times business section, so it must be newsworthy: The high-definition format is accentuating imperfections in the actors — from a little extra cellulite on a leg to wrinkles around the eyes. Hollywood is dealing with similar problems, but they are more pronounced for pornographers, who rely on close-ups and […]