According to Ad Age, Cessna sees its planes as “productivity tools.” You know, like Power Point.
Wall Street is more than a street in New York, just as Madison Avenue is more than a street in New York. In fact, a large part of Wall St. now exists in Charlotte, NC–The Queen City. Which is perfect really. Bankers can move money around in Manhattan by day and be back at Lake […]
The Bulletin in Bend, OR has good news! Gary Fish, president of Deschutes Brewery needs 10 new 45-foot-tall made in Germany fermentation tanks to meet growing demand for his lineup of craft beers. While a Bend expansion is preferred, other options under consideration include: acquiring another facility on the West Coast, building a new facility […]
Michael Arrington of TechCrunch is visiting Davos, Switzerland for the World Economic Forum. Arrington says there’s fear in the air. There is a clear consensus among attendees that the worst is yet to come, and that we are facing the worst economic outlook of the last few generations. Some of the CEOs I’ve talked with […]
Ad Age decided to commission Lightspeed Research to find out whether either New Year’s resolutions or a tough economy were turning latte sippers into bean counters. The survey results reveal that 60% of Americans have scaled back on fancy or expensive coffee in the past six months; 56% report cutting back just since the beginning […]
Naturally, President Obama addressed the economy and our national psyche in his inaugural speech today. Here’s but one interesting passage: We remain the most prosperous, powerful nation on Earth. Our workers are no less productive than when this crisis began. Our minds are no less inventive, our goods and services no less needed than they […]
Earlier in the week, we mentioned that Intel ditched Mad Ave for a San Francisco boutique. According to The Wall Street Journal, Intel will need more than a new agency to turn things around. The technology provider is suffering from a rapid deceleration in computer demand and moves by PC makers to cut inventories in […]
Adweek’s Noreen O’Leary asked a number of agency people how they planned to market their clients’ products in this time of diminished credit and general economic woe. Here are a couple of the best responses: “This is not a normal recession. This is a tectonic, structural shift, a global realignment,” says Umair Haque, director of […]