This March, Use Interactive Game 13 Unbracketed To Boost The Madness

13_Unbracketed

Editor’s note: My friend and colleague, Gale Venosdel, has convinced me to re-emerge here to help spread the word about his new online game, 13 Unbracketed. As someone who knows just how much a side-project can mean to an ad guy (and how much work goes into one), I could not resist his request. March […]

#AskJPM Backfires, House of Morgan Cancels Tweet Chat

JPMorgan-Chase

JPMorgan Chase & Co intended to use Twitter today for thought leadership purposes. Using the hashtag #AskJPM, interested parties were invited to send questions in advance of the session set for Thursday at 1 p.m. in New York. $JPM VC Jimmy Lee is taking over @JPMorgan on 11/14 at 1pm ET. Tweet Qs using #AskJPM […]

Add List.ly To Your List of Content Curation Tools

Add List.ly To Your List of Content Curation Tools

Do you like to make lists? Twitter is full of them, and now List.ly takes list making to the next level. Here’s a list I made last night. Feel free to add to it. West Coast Agencies That Do Not Suck View more lists from David Burn List.ly’s co-founder Nick Kellet says, “Listly brings badly […]

Promotions Rock When They’re Also Participatory Multi-Media Events

do_us_a_flavor

Once upon a time sales promotions were made from cardboard. They were flat, two-dimensional and lacked engagement. In short, promotions were boring. Thankfully, the promotions industry has outgrown its awkward years. Thanks to an influx of technology and the social interaction that it facilitates, sales promotions are now smart, connected, participatory events with multi-media campaign […]

World’s Biggest Bookstore Dips Toe Into Serial Entertainment

Amazon.com_ Betas [HD]_ Season 1, Episode 1 _Pilot [HD]__ Amazon Instant Video

Is Jeff Bezos the new Aaron Spelling? No, but Amazon Studios, the original content arm of Bezos’ company, is offering up a lot of episodic content today — 14 new pilots to be exact. Six of the 14 pilots from are aimed at kids. The other eight are Adult Comedies. Alpha House is a political […]

Facebook Fumbles and Yahoo! Recovers

Flickr_mobile

Mark Zuckerberg knows how to strike a nerve. Which is odd, because striking a chord is how most men and women make a lot of money. Naturally, he stepped over the privacy line again. This time his prize purchase of 2012 — Instagram for just shy of one billion dollars — is at risk of […]

Coke Zero Pops The Lid On Open Source Advertising

Dr. Pepper was once the soda brand orchestrating elaborate dance numbers. Today, Coke Zero that has people dancing in a campaign from Ogilvy & Mather Paris and the brand’s community of “doers and believers.” Witness “The Toe Tappy,” a new side-to-side toe-tapping dance created by American street dancer Joey “Knucklehead” Turman. With Coke Zero’s help, […]

Can “The Crowd” Compete?

turkey

Just two and a half years after crowdsourcing agency Victors & Spoils was formed from Crispin’s rib in Boulder, Colorado, the company has sold a majority stake to Havas. That’s rapid return on investment. Which begs the question what is so special about this agency and its controversial business model? John Winsor, V&S’s CEO has […]

College Student Uses Physical Comedy To Win Super Bowl Ad Competition And Get His Idea On Air

Making Super Bowl commercials is an annual activity at Weiden + Kennedy, but there’s another Portlander with a Super Bowl commercial this year, and he’s not even out of school yet. According to The Oregonian, Lewis & Clark College student Remy Neymarc, 21, won a competition to make the Super Bowl spot via Poptent, a […]