Eastman Kodak Introduces A Consumer Advocacy Campaign From Deutsch

Sure the printer you bought was cheap, but the ink is still adding up, expensive replacement cartridge after expensive replacement cartridge. Unless you’re printing with a Kodak inkjet… “Paying too much for printer ink is a financial black hole that consumers can easily avoid,” said Jeffrey Hayzlett, Chief Marketing Officer and Vice President, Eastman Kodak […]

Meet the Marlowes

The Resonsibility Project from Liberty Mutual is a new campaign from Hill Holiday that rests on the shoulders of a fictional but believable family that’s faced with tough times and even tougher decisions. Stuart Elliott says the commercials–directed by the film director Harmony Korine–present fraught moments in the lives of the Marlowes. Paul G. Alexander, […]

Three Gravity Free Muskateers

[via UniWorld Group] Share

Gyro Takes The Country Out Of Racing

Indy racing has always been a notch above NASCAR in terms of sex appeal. Gyro Worldwide has always been a notch above in terms of sex appeal. Here the twain meet. Credits: CEO/Executive Creative Director- Steven Grasse Creative Director- Ron Pushkar Agency Producer- Joe Conti Production- Buck LA Music- “A New Race” by Radio Birdman […]

If You’re Not A CEO, Please

And the story continues: Even George Parker likes the videos above (and what’s not to like?). Kudos to JWT, New York for a really great campaign for jetBlue. Funny as hell… But also perfect in its timing and messaging. Great casting, great production, watch it at least three times to get the nuances (that’s French […]

Visa Goes Swimming With Lee Clow

Barbara Lippert of Adweek likes the new Visa spot from TBWA. “When was the last time you went to the aquarium … on a Tuesday … with your daughter?” It’s clear we’re dealing with a new economic reality — no more jetting off on the spur of the moment to exotic places where they don’t […]

A Different Approach To Food Porn

spot by Mendelsohn Zien [via Adfreak] Share

Do You Pretend To Work?

If you pretend to work (and who among us doesn’t?), you’ll want to make sure you have the insanely expensive Microsoft Office for Mac suite of applications installed on your machine. Then the trick is to keep Excel, Word and Power Point open at all times on your desktop. That’s the trinity of seriousness, even […]

Looked Good Off The Tee But The Ball’s In The Rough

The thing I don’t understand about this spot is why Golf Now would appeal to men with the denial of benefits argument. It doesn’t make sense. Just the idea of lack of benefits could throw a man’s game off and do permanent damage to his handicap. Share

You Don’t Have To Be Built Like A Giraffe To Dunk

Raising Cane’s Chicken Fingers is getting its game on. With 80 restaurants in 13 states, 40 stores are located in or near a college community, including the first Raising Cane’s, which opened across from Louisiana State University in 1996. Hence, a seasonal promo loosely tied to March Madness. Share