As it is, the ad above is visually interesting. But I encourage you to watch it on Vimeo for the full impact. [via Ian Schafer]
Fallon UK for fashion brand French Connection… [via Sell Sell]
As part of its “Brighter Mornings for Brighter Days” campaign from BBDO/Toronto, Tropicana literally brought a brighter morning to the frigid, remote Arctic town of Inuvik, Northwest Territories, where its 3,500 residents live without a sunrise for weeks each winter. “This is a groundbreaking campaign for Tropicana that takes our brand into a compelling emotional […]
Learn more about ANZ’s security features, and/or view the other ad (which isn’t as good) in this campaign.
A scary spoon lead character exerts his dominance over the field and says near the end, “I got to have my pops.” That’ll keep ’em up at night!
Agency: Saatchi & Saatchi/London [via A View From An Ad Guy]
Grumpy Brit makes the point that the Web frees us to become even more self-indulgent than we already are as advertisers. Yet the inverse is also true. Brands, like Pringle of Scotland, can take the high road and become even more adept storytellers than they already are.