Safe Sex Advocates Look Away

All The Science I Don’t Understand

The Rocket Project, created for Sony by 180/Los Angeles is world’s most literal product launch. Eight high school science students are being given Sony VAIO CW series laptops to design and build a high power rocket. The rocket will be 25 feet tall, weigh over 500 pounds and be capable of reaching the stratosphere. It […]

Flavor Takeover

 As it is, the ad above is visually interesting. But I encourage you to watch it on Vimeo for the full impact. [via Ian Schafer]

You Don’t Have To Be The Most Interesting Man In The World To Sell Pants

Fallon UK for fashion brand French Connection… [via Sell Sell]

Tropicana Doesn’t Just Taste Good, It Brings Brighter Mornings To The Arctic

As part of its “Brighter Mornings for Brighter Days” campaign from BBDO/Toronto, Tropicana literally brought a brighter morning to the frigid, remote Arctic town of Inuvik, Northwest Territories, where its 3,500 residents live without a sunrise for weeks each winter. “This is a groundbreaking campaign for Tropicana that takes our brand into a compelling emotional […]

Selling Serious With Helium (It Works)

Learn more about ANZ’s security features, and/or view the other ad (which isn’t as good) in this campaign.

This Is How You Do Packaged Goods Advertising

A scary spoon lead character exerts his dominance over the field and says near the end, “I got to have my pops.” That’ll keep ’em up at night!

Run For It

Agency: Saatchi & Saatchi/London [via A View From An Ad Guy]