The YMCA and TBWA\Vancouver wants to know why we prefer iPods to conversation? Why we have more friends on Facebook than in real life? Over the past couple of decades, we’ve been spending more time at work, less time with our families, and less time doing physical activities. Obesity is up, internet usage is way […]
Spots written and directed by Ithyle Griffiths and Angela Kohler.
On behalf of vitaminwater’s Revive brand, LA-based sports marketing agency, Zambezi, created three NCAA tourney-themed spots that rely on the star power of actors like Nick Swardson, Kevin Farley, John Farley, and Katrina Bowden. Here’s one of them:
Ad Age is running an interview with Heineken’s Chief Marketing Officer, Christian McMahan, about the brand’s move to Euro RSCG–the agency behind “The Most Interesting Man In The World” campaign for Dos Equis–and their new work for the beer in the green bottle. Here’s the part I’d like to go over: We define the Heineken […]
[via TV Spot Blog]
Red Tettemer in Philadelphia wanted to convey an “honest, down to earth” look and feel for their client Citadel. So Lewis and his “tube of truth” were born and with them, “an iconic yet flexible vehicle for Citadel to continually deliver on their promise of personalized banking.”
According to The New York Times, the new Kotex campaign from the New York office of JWT is ruffling some network feathers. Apparently, three different networks informed JWT it could not use the word “vagina” in the ads, which led the agency back to the editing booth. “It’s very funny because the whole spot is […]
Regarding the spot above, Greg Ketchum, Executive Creative Director, Ogilvy New York said, “We wanted to educate business leaders on the importance of data, provide some context for its proliferation, and suggest the enormous opportunities that lie within it.” Learn more at IBM’s Smarter Planet microsite.