Long John Silver’s Claims High Ground In “America’s Fish Fry” Battle

Long John Silver’s, with the aid of Louisville-based Creative Alliance, have pulled off one of the cleverest, or dumbest, bait-and-switch moves ever. Check this out, the spot whets the viewer’s appetite with a real fish fry at a real restaurant in Detroit, before cutting to Long John Silver’s version of this great American meal. Personally, […]

Two New Commercials Use Anti-Digital Sentiments To Sell Things

Let’s make fun of digital culture, shall we? It’s certainly an easy target. Post by AdPulp.   With barbeque season upon us, Kingsford Charcoal is launching a new campaign with the aggressive tagline “Get Off Your Gas.” The work was created by DDB California, which neatly showcases the contrast between the self-indulgent, smartphone obsessed and […]

Today on TV: Get Your Sexy Red Meat At Tesco #LoveEveryMouthful

How do you drive shoppers to the meat aisle? If you’re Tesco, you hire Wieden + Kennedy/London and agree with them when they bring you red meat food porn with a Big Band soundtrack. Because, it’s fantastic! Post by AdPulp. Advertising that makes you want to shop, and want to buy is all too rare. […]

The Last Brief You’ll Ever Need

Dave Grohl: “Why can’t it always be this easy?” Paul McCartney: “It is.” From the film Sound City Fellow Creatives, your suspicions are correct. Despite all the PowerPoint decks, hours-long strategy sessions and touchy-feely tortured logic masquerading as valuable insight you’re forced to sift through every day just to make sense of your newest banner […]