According to Susan Greene of The Denver Post, Vail Resorts doesn’t take kindly to reports that it exaggerates snowfall reports. Even seemingly tame reports like this one from veteran reporter Bob Berwyn in a Nov. 19 column in the Summit Daily News: “I sometimes wonder whether the ski industry wouldn’t benefit more from being completely [...]
It’s A Numbers Game Today
October 26, 2009 By 4 Comments
Several high profile clients are shopping around for new agency partners, but there’s a catch according to The Wall Street Journal. “The chief procurement officer has become more important than the chief marketing officer inside some companies,” says Joanne Davis, a new-business consultant in New York. About 80% of reviews now include procurement departments, up [...]
Hilton Throws Don Under Bus, Don Squirms Before He Squeals
October 12, 2009 By Leave a Comment
In this week’s Mad Men episode, Don underwhelms Connie Hilton when new work for the hotel chain is presented. Hilton asks to speak to Don in private after he’s seen the boards. After everyone files out of the conference room, Don is on the defensive. Don: This is a good campaign. One of the best. [...]
Want A Good Deal On A Used Caddy? Call (617) 451-1110
October 9, 2009 By 1 Comment
Take a good look at the spot below, because Cadillac won’t have the luxury of such well crafted spots in the near future. Ad Age is reporting that the “new GM” will drop Modernista from the Cadillac account. Since GM’s exit from Chapter 11 bankruptcy this summer, the Detroit grapevine has swirled that Modernista was [...]
Crap On A Stick, Cont.
September 22, 2009 By Leave a Comment
Why, why, why? Yahoo! is launching a new ad campaign and from the looks of it, it’s terrible. Naturally, Elisa Steele, Yahoo’s EVP & Chief Marketing Officer doesn’t see it that way. She ill-advisedly tries to sell her shit kabons on Yodel Anecdotal, a company blog. This is much more than an advertising campaign. It’s [...]
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