David Griner, writing on Adfreak (despite the fact that he now works for an agency in Alabama), points to some nice work from Mercedes’ agency Abbott Mead Vickers in London. Josh Brolin stars in the spot above. There’s something very Cadillac–and theatrical–about this new campaign.
According to Ad Age, Converse commissioned reclusive Strokes’ frontman, Julian Casablancas, to help celebrate the brand’s 100th birthday. The home of Chuck Taylor is hoping a new song, “My Drive Thru,” featuring Mr. Casablancas, Pharrell Williams and white-hot indie songstress Santogold, can renew the century-old shoe brand’s status as the indie music scene’s footwear of […]
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The New York Times points to the downside of celebrity endorsement. Christian Dior, the French fashion brand, has become the latest global company to learn a hard lesson about the danger of offending Chinese pride. Facing the possibility of a boycott of its products, the luxury company said on Thursday that it had dropped the […]
Back in the day, I used to find myself at Denny’s late night, after a Dead show. So, when I learned that Denny’s is supporting emerging bands with it’s new All Night Diner campaign, I took note, for seldom do promotions fit the brand this well. The program called “Adopt-a-Band” provides free meals, promotional support, […]
Coolspotters is a new site that caters to the celebrity and brand obsessed. Pepsi is running ads under an exclusive argreement. Tech Crunch is saying nice things. And the firm’s CEO is blogging. Coolspotters is new. The launch is beta. Features will come and go, parts of the site will change – all of which […]
Might you look good in Reece’s hair? According to Media Week millions of women are answering that question, and others like it, at InStyle. The magainze’s “Hollywood Hair Application” has caught on. Users have uploaded 1.7 million of their personal photos to the application, which let’s them see what they might look like with popular […]
Since Steve Hall is busy attending panels and such at South By, I thought I’d offer up a post in his honor. In PETA’s latest bid to arouse interest in the many sexy alternatives to leather, adult film icon Jenna Jameson — donning a black wig and pleather bikini — evokes screen siren Bettie Page […]
According to The Wall Street Journal, celebs, like agencies, are looking for a cut of the action these days. Rather than a straight annual endorsement fee for doing a TV spot or slapping their picture on a magazine ad, some celebrities and athletes look for deals that offer a bigger piece of the action. Rapper […]
Ukranian tennis star, Alona Bondarenko, appears suggestively in the new K-Swiss ad campaign. So what’s with the headline? It’s almost as if the brand is saying, “Hey, this is a tennis star, not a sex object.” Except they’re not. Toth Brand Imaging is behind the work.