MADD Says Drunk Drivers Are Moral Midgets

Sometimes it’s fun to create a wholly unsavory character. One with character defects as obvious as scars. That’s where TBWA\Toronto and Holiday Films director Adam Massey went with this new campaign for MADD. Share

Mission-Driven Communications In The Social Space

Chad Norman helps organizations supercharge their Web experiences at Charleston, SC-based Blackbaud, a software developer focused on the non-profit sector. Turns out his advice on how to use social tools is applicable way beyond the non-profit sector. Take a look: 50 Social Media Tactics for Nonprofits View more presentations from Chad Norman. Share

The Climate For Change Is Heating Up

The 15th United Nations Climate Change Conference (COP15) is taking place at Bella Center in Copenhagen right now. To raise global awareness for the climate change issue, the UN is working with the International Advertising Association to rebrand the famous Danish city during the Conference. From December 7 -18, Copenhagen is Hopenhagen. Ogilvy, OgilvyEarth, OgilvyPR, […]

Annie Leonard Can Teach Some Macroeconomics

Hosted by Annie Leonard, the creator of the viral video hit The Story of Stuff, (viewed worldwide over 8 million times), the Story of Cap & Trade is the first in a series of six short films the Story of Stuff Project is releasing over the coming year with Free Range Studios and more than […]

Move To Detroit For An Epic Adventure

In an effort to promote Detroit as a city open to creative young people, Doner draws a parallel to the efforts made by Ernest Shackleton, the Antarctic explorer, which is at once outrageous and on point. Doner’s campaign is in response to a challenge issued by Time Inc. Time asked Detroit agencies to craft a […]

Gratuitous Use of Children In An Ad (But It’s For A Good Casue)

When moms took on drunk drivers during the Reagan years, they made a big difference. Now, Moms Against Climate Change, a Canadian advocacy organization, wants to make a similar impact on behalf of kids (and we’re all someone’s kid). Share

In This Spot Nothing’s Greener Than Red White and Blue

Renewable Fuels Association’s tagline, “Right Here, Right Now,” is a strong position for ethanol–the only clean-burning liquid fuel that’s readily available today. There may be better alternatives in our future, like biodiesel, but you can put ethanol in your car or truck right here and right now. Note: Too bad this spot doesn’t make use […]

Spotlight On NW Creative: Jelly Helm Breaks Work For Oregon Humanities

Jelly Helm left his high profile and well-paying, if not always comfortable, position at Wieden + Kennedy about a year ago. He says he’s gaining momentum as a solo act now and that he feels great about his ability to provide a higher caliber of client service. The relationship with “clients” has been transformative. I […]

Rich Media for Poor Kids

Every year a different Chicago ad agency takes up Off the Street Club’s cause. This year it’s Euro RSCG’s turn and Steffan Postaer is stoked. …if you go to offthestreetclub.org videos of these delightful kids and staff as well as other surprises await you. You can actually pull children off the street and put them […]

Do You Know Someone Afflicted With the Poverty Virus?

Greater Twin Cities United Way and they people they serve are getting a helping hand from Campbell Mithun and MRM Worldwide. According to Ad Age, today’s recession has expanded poverty outside its traditional third-world and inner-city areas. More people are in need of help and more charities are looking for the means to provide it. […]