Union Uses YouTube To Let Some Air Out Of Goodyear

For several months now, a strike at Goodyear has forced the tire maker to use non-union workers and managers to produce the tires. Now, the United Steelworkers Union has produced an ad campaign to warn consumers that these scab-produced tires might not be up to snuff. And they’ve put some of the ads on YouTube, […]

Sharpies On Toast

Inspired by the smashing success of Alex Tew’s Million Dollar Homepage, Pete Kerr and his wife Heather and their friend from work Karys from Belfast, Northern Ireland, have launched a like concept. There are a couple of key differences from Tew’s experiement. One, the money raised goes to charity. Two, everyone gets the same size […]

For Whom The Bridge Tolls

Ad Age is reporting that San Francisco’s Golden Gate Bridge is looking for corporate sponsors to help subsidize the landmark’s $87 million deficit. Local ad luminaries don’t like the idea. Paul Venables says having the name of an out-of-town company on the bridge “would be horrible” and “make a mockery of our city.” Hal Riney […]

Stop Racism In Soccer…Uh, I Mean Football

Some ads are so simple they just make you go, “Damn, that’s clever.” I haven’t had one of those moments recently until I saw this poster on AdLand for FootballResistance.com: For those of you Americans who don’t think much about soccer, the European soccer community is having a big problem with racism among its fans […]

US Government Goes Viral With The Anti-Drug Message

Can really stoned people run like the wind? From CNN: The White House is distributing government-produced, anti-drug videos on YouTube, the trendy Internet service that already features clips of wacky, drug-induced behavior and step-by-step instructions for growing marijuana plants. The government linked its videos with the terms “war on drugs,” “peer-pressure,” “marijuana,” “weed,” “ONDCP” and […]

Gifting Decisions, Like Purchases, Driven By Self-Interest

According to Business Week, Cornell University business major Matthew Zimmerman got a practical education in advertising this summer, thanks to his Sinek Partners internship. He had to figure out a way for beggars to increase their revenue streams by creating new marketing tools—in this case, signs—for them to use. “My goal was to create an […]

Created By No Man’s Hands

Lewis Lazare is lovin’ the new pro-bono campaign from Y&R/Chicago (for good reason). Sad to say, we live in a world where just about everything is deemed disposable. It’s all too easy to dump one thing and get something else, which usually means something more expensive and flashier. At least that’s the way it goes […]

Greenhouse Gases Must Be Good If An Ad Says They Are

From Reuters: A little girl blows away dandelion fluff as an announcer says, “Carbon dioxide: they call it pollution; we call it life,” in an advertisement targeting global warming “alarmists,” especially Al Gore. The television ads, screened for the press on Wednesday and set to air in 14 U.S. cities starting on Thursday, are part […]

Shelter From The Storm

Last night, MSNBC aired a debate among mayoral candidates from New Orleans. What would have normally been a regional broadcast went national, as the Crescent City’s future hangs in the balance. Given that the situation is so tenuous, it’s nice to see this story about KB Home in USA TODAY. KB Home, one of the […]

Birkenstocks Not Required

From USA TODAY: Colgate on Tuesday became the second multinational corporation in a week to buy a small company with a social responsibility message. It bought 84% of Tom’s of Maine, the all-natural personal care brand based in Kennebunk, Maine, for $100 million. Friday, French cosmetics giant L’Oreal bought London-based retailer The Body Shop, a […]